Tourism Australia’s new campaign is slick and star-studded, but still stuck in the past. After 40 years of clichés, isn’t it time to tell a new story?
Tourism Australia’s new campaign is slick and star-studded, but still stuck in the past. After 40 years of clichés, isn’t it time to tell a new story?
All those newer ads are so cringe, even the ironic fourth-wall-breaking superbowl one. The Hogan ad was the only one that felt authentic.
Automotive Safety Journalist Robert Pepper absolutely tore through the 4WD based Ad.
https://youtu.be/WWVe0nPtMeo
Well worth the watch. Thanks!